Google Income How ANYONE of Any Age Location and/or Background Can Build a Highly Profitable Online Business with Google Bruce C Brown 9781601383006 Books
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Google Income How ANYONE of Any Age Location and/or Background Can Build a Highly Profitable Online Business with Google Bruce C Brown 9781601383006 Books
I commend the author for compiling this information into a book. He obviously put a great deal of time and effort into publishing the work. It was however, the first book I've ever returned to Amazon.If you don't know what a Google Ad is, you might find this helpful. However, I found most of the content simply a re-hash of what you'll find when setting up a Google AdWords or AdSense account. I did look hard for some nuggets and was expecting more from the title. Many of the topics were repeated over and over again, making it difficult to follow. For me, it did not read like a thoughtful guide containing real world 'how-to' information coming from the author. The choice of stock photos also added to my feeling that this was thrown together to look appealing, without real unique substance.
I felt this was a 100,000 foot view with little to help those that have at least some experience with the Internet. There are better choices out there for this type of information.
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Google Income How ANYONE of Any Age Location and/or Background Can Build a Highly Profitable Online Business with Google Bruce C Brown 9781601383006 Books Reviews
I really wish this book had been available a few years ago when I started looking into the possibilities of online marketing, or even more recently, when I was attempting a job-related search engine optimization campaign. It would have saved days of research and the expense of hiring an SEO expert.
This book covers everything from setting up your online business for maximum Google exposure to making money by hosting AdSense ads on your site. To say it's thorough is like saying Mt. Everest is large.
Fortunately, it's laid out in easy-to-navigate sections, breaks the information down into logical steps and is filled with links to online resources, interviews with experts and explanations of everything involved with the sometimes baffling world of internet marketing. I'll be going back to this one again and again.
This is a terrific book for those who have no knowledge of Google, to those who just want to sharpen what they do know. As a senior manager for a full service advertising agency, this book was extremely helpful and provided tips on everything from PR, to blogging, to SEO and AdWords. I was able to confirm much of what I have learned over the years about Google and was able to expand my knowledge as well. My SEO director was just talking to me about Google Base and now I can have an intelligent conversation about how to strategically apply this for our customers.
I enjoyed the way the book was organized - each chapter dealing with a specific discipline so that you can go back and reference areas you found interesting or skip ahead when something doesn't apply to what you are working on now. I also enjoyed the interviews at the end - but I have to admit that they all started to sound the same after a while and I found myself skipping ahead. I'm sure the author would get a giggle out of how many post-its are hanging off the pages now - this will continue to be a useful resource tool for me going forward as I return again and again to access the helpful links and references.
This is the book for anyone planning or beginning to do business online. Bruce Brown literally covers everything from A to Z in using google as an effective tool to insure a profitable online business. He is the author of 8 books related to multiple aspects of the Internet that have now become an integral part of doing business in America and the world. In a word, he knows what he is talking about.
Brown writes clearly, simply, and concisely, The author walks the reader step by step through the process of using Google and all that is necessary to become a Google master. He provides numerous, helpful references or recommended reading, e-books, and websites that assist the entrepreneur in quickly getting started. Chapter by chapter the beginner is educated to all that must be known to take advantage of Google's business potential.
Advertising getting information to the right people, at the right time, at a good price about your product or service is fundamental in generating profits. Google is a phenomenal means for doing that. And Bruce Brown tells you how to do it as well as how to avoid the pitfalls. It's a must read book for anyone who wants to know how to effectively use Google as a business tool in creating an online business.
John F. Gilligan, Ph.D.
Groveland, IL
GOOGLE INCOME How Anyone of Any Age, Location, and/or Background Can Build a Highly Profitable Online Business With Google is written with the purpose of educating businesses, authors, or bloggers with ways to use the internet for marketing for brand/product. Millions of people use the internet everyday, which can be potential customers/clients for you. The first step is performing a market analysis, increasing your public profile, and establishing the best marketing strategies.
In chapter three, you'll learn about how to generate website traffic and income by using successful search engines, meta tag definitions, title tags, description tags, search engine registration, and site maps. You'll learn the importance of what the inbound and outbound links on your site has on your Google rank. The author brushes you up on pay-per-click advertising, aka Adwords, and how you can benefit from a Google Adwords Campaign.
The author, Bruce C. Brown, has written a detailed book about how Google can help you increase your business's success on the net. Simply submitting your site to the right search engine can help boost the visitors to your site. Also using other Google services, such as blogs, YouTube, etc, can be benefit your online marketing. I recommend Google Income to all businesses and bloggers.
*I would like to thank Atlantic Publishing for sending me a copy to review.
all the answers in one place
well organized for so much info like a treasure hunt with a good map
I commend the author for compiling this information into a book. He obviously put a great deal of time and effort into publishing the work. It was however, the first book I've ever returned to .
If you don't know what a Google Ad is, you might find this helpful. However, I found most of the content simply a re-hash of what you'll find when setting up a Google AdWords or AdSense account. I did look hard for some nuggets and was expecting more from the title. Many of the topics were repeated over and over again, making it difficult to follow. For me, it did not read like a thoughtful guide containing real world 'how-to' information coming from the author. The choice of stock photos also added to my feeling that this was thrown together to look appealing, without real unique substance.
I felt this was a 100,000 foot view with little to help those that have at least some experience with the Internet. There are better choices out there for this type of information.
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